Ken Murrell
Writer. Designer. Illustrator.







tollfree 866.586.6252
ken@kenmurrell.com
www.kenmurrell.com

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BakeCrafters Trademark
Institutional baked goods manufacturer needed a striking look that gave their product the look of a custom bakery. The image needed to be printable at small sizes, yet carry their name so they wouldn't have to prop it up with a large advertising campaign. The colors needed to help it stand out against the competition.